Free standard shipping and luxury gift box on all orders over £250

Our Story

Sustainability is woven into our DNA at Fleur of England and we have worked to accelerate the positive impact we have on both people and the planet.

We pride ourselves on creating designer lingerie which embodies the essence of slow fashion, designing pieces to be cherished for years to come whilst prioritising our worker welfare.

We are committed to furthering our environmental impact to make positivechange and have outlined some of these changes below.

1. Packaging

We’ve put as much thought into our packaging as we do our exquisite designs. Below are just a few examples of the changes we’ve made to minimise waste and maximise recyclability. Packaging which doesn’t cost the earth:

 

Introduced digital invoices (saving on average 211 piece of paper per month).

New ‘Eco’ option for delivery now accounts for 78% of all our orders. These envelopes are fully recyclable and lightweight, meaning fewer vehicles and less fuel is needed to transport them.

Recycled tissue paper and biodegradable stickers.

Gift boxes are made from sustainable materials and are designed to be kept. 

FSC certified materials used within all packaging.

Swing tickets are made from recyclable card and ribbon made from recycled polyester.

All DHL packages are shipped with a GoGreen service to offset carbon emissions. 

 

2. Championing a Less is More Outlook

We believe in investing in high-quality pieces that are designed to last. Our lingerie combines expert craftsmanship with timeless design to ensure our pieces stand the test of time and can be cherished for years to come. 

To keep your lingerie and nightwear looking its very best we recommend always washing by hand using a delicate fabric detergent.

By taking care of your clothes you can help slow down consumption of garments by making thoughtful shopping choices and cherishing the pieces that you own and love. 

As advocates of ethical manufacturing we think it's important to work with people who share our beliefs. We  are proud to have been working with our wonderful factory in Portugal for over 15 years. 

"Fleur of England is ever evolving and we will always do our utmost to provide luxury garments whilst keeping in mind our environmental footprint. Continually making green steps to make positive change.”